Are your customers business-to-business (B2B), business-toconsumer
(B2C), or both? Do you need very different treatments
for each segment? (The answer is probably yes.) Google Panda and Penguin stopped keyword stuffing in its tracks making it not just not ideal but counter productive. It increases website visibility, user traffic, conversion rate, and ROI. When people search for your products and services, you obviously want to appear as high in the search engine rankings as possible, but the reasons for this are more than just because you want them to click through to your website.
Focus on ROI Instead of forums
What about paid rankings? Follow links are links
that Do your mathematical analysis - the primary resources
are there for the taking. Its as easy as KS2 Maths
or ABC. Its that simple! Google bots and humans can follow. The bot reaches the links and then continues onto the next page, bringing some value from the source site. Technical WEB optimisation is an awesome field. There are so many little nuances to it that make it exciting, and its practitioners are required to have excellent problem solving and demanding thinking expertise. So what does this mean for your business?
Why were web portals so popular?
To increase your CTR, create a custom description that
describes what your page is about and what the reader
can expect to get out of visiting your page. You also want
to include your target keyword. Think about the searcher’s
intent when crafting this description. Among many, SEO or
search engine optimization has emerged as a heart and soul of digital marketing. This is typically done using web analytics tools such as Google AdWords Keyword Planner to determine the volume of searches for a given keyword or keyphrase, as well as the relative difficulty of ranking for those searches. Use description meta tags to
provide both search engines
and users with a summary of
what your page is about!
Create content about trust rank
Titles display what your page is about to both visitors and search engine crawlers, while meta descriptions summarize the content of your page. Your title tags and meta descriptions must include the keywords you are trying to rank for. Google’s featured snippet is a tool through which Google interacts with searchers. The more inputs Google receives from searchers, the better becomes its understanding of what they want. Googlebot uses sitemaps and databases of links discovered during previous crawls to determine where to go next. Whenever the crawler finds new links on a site, it adds them to the list of pages to visit next. According to Gaz Hall, a UK SEO Consultant
: "For a search engine to be able to display relevant results
when a user makes a search query, there has to be an
archive of available information for it to select from. This
archive is called an index. Every search engine has its own
methods for gathering and prioritizing content from websites.
Whatever the specific tactics or methods used, this process
is known as indexing. Indeed, search engines attempt to scan
and index the entire online universe. By doing so they can
show you the relevant information when you search for it. "
Determining Relevance: Trust your gut when it comes to web portals
While there are a ton of great SEO companies out there providing valuable work and helping companies to reach new heights in terms of their exposure and profits, the unfortunate fact of the matter is that there are probably more not so great SEO companies. Flash, undoubtedly tempts attraction,
but it has the bad side too. Flash is like Hulk- Big and Bulky! Flash objects are famous for overloading and even crashing web pages. Another loophole with flash is that it is incompatible with mobile devices. As a business owner, you want your site to show up in results when it’s highly relevant to the user. Did you migrate from HTTP to HTTPS or are planning to do so? If so, it’s best to monitor after so you can gauge the impact on rankings and traffic.