When optimizing for search traffic today, marketers can’t think just about
rankings. They need to be holistic in their approach to the visibility and
appearance of listings. Keyword-based titles help establish page theme and direction for your keywords. An authority website doesn’t necessarily have to be one of the usual big publishers. If you’re a niche website or blog with high quality, relevant content, you can be as highly regarded as any other source. Keywords are less often used nowadays as the first signal to indicate what your post is about, but they are still helpful to offer an overview of the topic you’re focusing on.
Adopy a monetisation first approach before putting efforts into user generated content
A keyword is a search term a user types into search engines when they want to find something specific. Although the content-type meta
tag Do your mathematical analysis - the primary resources
are there for the taking. Its as easy as KS2 Maths
or ABC. Its that simple! may not seem to have great impact over the SEO of a Website- it will assist the Browser with defining the Character Set (charset) of the HTML document and rendering the content correctly (especially special Characters). Forget dense blocks of text with no images. Instead, create content with lots of headers, that’s well spaced out and that uses large beautiful pictures throughout. In terms of the actual writing, try to use a narrative structure where possible to really pull people in. Tell a story, use cliff hangers and make it impossible for your visitors not to move down to the next line! If you aren't talking about your best content, why should anyone else care? For this reason, it's important that your best SEO content be linked to internally by other pages on your website. Yes, this means you may need to go back and edit some older posts to include links to the new, incredible content.
The benefits of search engine spiders to your search marketing strategy
Google is pushing towards more and more personalized search results, so in order for you to perform well, you’ll have to ensure that you provide a better user experience that keeps people on your site. On page SEO refers
to those elements on a site that make your page more likely to be served up when people are looking for products or services like yours. When trying to optimize your website for search engines, it can be tempting to take shortcuts. You may want to try tactics that will speed up the process and help you start ranking higher faster. But shortcuts and black hat tactics like keyword stuffing won’t help you; they may actually hurt you. Heading tags (not to be confused with the head HTML tag or HTTP
headers) are used to present structure on the page to users. There are
six sizes of heading tags, beginning with h1, the most important, and
ending with h6, the least important.
Never underestimate the influence of stickiness
Google and other search engines use web crawlers to update their search indexes. Each search engine that has its own index also has its own web crawler. If you want to see your web pages on Google's search result pages, Googlebot has to visit your pages first. The SEO method involves not only making an adjustment to the website itself but also work on the wider internet to build a site's authority and position. Web users are busy and they expect to find the answers to their wants, needs and questions immediately. If your site is confusing and hard to navigate, people will leave and never come back. According to Gaz Hall, a UK SEO Consultant
: "The appearance of search engine results pages is constantly in flux due to changes in the algorithm."
Its all about SEM
Whenever a high authority blog links to your website, Google considers it as a positive signal toward your blog. Your blog becomes more important and it gives your site a boost in search rankings. The more backlinks you have, the higher you rank on Google Search. It is essential that
you create unique and valuable content that is a worthwhile read for users. Whatever your industry may be, tailor your content according to the needs of your audience. Blogging is about quality content. Well-written, interesting will find an audience regardless of how many SEO tips are employed. However, there is a difference between finding an audience and finding a targeted audience that is likely to convert based on your blog content. Keyword research is one of the most valuable things you can do to obtain and maintain high search engine rankings and promising SEO results. For most small businesses, a keyword combination contains usually three or more targeted words that describe what you do.