When working on your content, you should take the next biggest thing into account: voice search. Yes, it’s been around for a while. But with the advent of Apple’s Siri, Amazon’s Alexa and Google’s nameless Home assistant, things are moving fast right now. The SEO world can feel a little like the Wild West, while most agencies offer a good and fair service there are some that don’t. For many, SEO seems like a dark art. When it comes down to it though, it’s really about ensuring there are no obstacles to the site being found in search engines. Then it’s a matter of providing the searchers with what they’re looking for. Stay on top of your SEO strategy and make sure that it is up to date.

Links are about so much more than Search Engine Optimisation

How well written your content is and how much it brings value to the searcher is paramount to its success on Google's SERPs. Technical SEO is work improving Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! the non-content parts of your website. These tend to be the elements behind the scenes that visitors don’t see (but often affect their experience of the website!) Though buying links may be a good marketing strategy, Google is on the lookout and cautions webmasters against attempting to manipulate the system. You’ve launched your new website, ready to welcome crowds of new customers. But, if no-one finds your new website, how will they see what you have to offer?

Learning about RSS feeds is not difficult if you have a good teacher

You can create your own hashtag and use it instantly. Location search is growing every year and we are using our mobile phones daily to search for answers and solutions locally to us. Our search autopilot switches off only once we are ready to click on a result. The entire interaction generally takes less than 10 seconds. We spend less than two seconds evaluating each result before the click. Great content marketing is essentially the bait you put on the end of your hook to attract the fishes. And SEO, in this analogy, is the fishing rod. SEO and Content Marketing work together to not only reel in your audience, but also keep them revisiting your page and engaging with your website (all good stuff).

Wait. Is reporting really that simple?

Building backlinks is not enough. You also have to monitor every link your website is earning. Not knowing who links to you or when links are being removed can cost you a lot of traffic. Outreach to webmasters should be personalized. You can list reasons why you like their brand, think your brand would partner well with them or citing articles and other content they published are great ways to make them more receptive. We found that product pages did not react overly well to direct links, only the types listed above. Gaz Hall, an SEO Expert from the UK, said: "Back Links go hand in hand with Link Building and act as advertisements for your website on other websites, rather than the links on your own website, which give more traffic to other websites."

Takeaway tips for onsite SEO

Never underestimate the power and growing importance of Social Media channels. The shares you get on Facebook, Twitter or G+ add great value to your backlink strategy. The rapid use of smartphones and tablets gives a unique opportunity to SME (Small and Medium Enterprises) to optimize their websites locally for smartphone/tablet devices by reaching an audience like never before. Later on, some of these methods are going to be displayed for effective reach of this audience. Information Snippets are the block of text found under the main title of a google search result. The use of information snippets are important when writing an article. Google’s algorithm takes into account users’ interactions and experience with a website based on how long they stay on a page and what webpage in the search results a user clicks on.